Privacy Policy

Effective Date: [06/10/2024]

1. Information We Collect

At Smart Value Tours, we collect various types of personal information to deliver our services effectively. The types of information we may collect include:

• Contact Information: Includes your name, email address, phone number, and any other details you provide when booking tours.
• Payment Information: We only store a portion of your payment details (e.g., the last four digits of your credit card and the expiration date) for identification and notification of card expiry. Full payment information is securely handled by third-party payment processors.
• Browsing Data: Information about your interactions with our website, such as your click patterns and browsing history, gathered using tools like Google Analytics. This data remains anonymous and does not include personally identifiable information.
• Content You Submit: Includes reviews, comments, or other material you submit for publication on our website.

2. How We Collect Your Information

We gather your personal information through the following methods:

• Directly Provided: When you make bookings, send inquiries, or subscribe to newsletters, you provide your details directly.
• Automated Tracking: Tools such as cookies and third-party services (e.g., Google Analytics) help us collect data about your website usage patterns.
• Communications: When you reach out to us via email, phone, or other offline methods, your contact details and messages may be recorded for future reference.

3. How We Use Your Information

The information we collect is used to:

• Manage Tour Bookings: To confirm and process your bookings and payments.
• Customer Support: To respond to your queries and assist with any issues related to our services.
• Marketing: With your consent, we may send you information on promotions, special offers, and updates.
• Website Improvement: We analyze browsing behavior to enhance the functionality and content of our website.

4. Information Sharing

We may share your personal data with third parties under the following circumstances:

• Service Providers: For instance, sharing relevant details with tour operators, hotels, or payment processors to fulfill your booking.
• Legal Obligations: If required by law or as part of legal proceedings, we may disclose your information.
• Business Changes: In the event of a business sale, merger, or acquisition, your information may be part of the transferred assets.
• With Your Consent: In cases where you explicitly agree to share your details with third parties.

5. Information Security

We take reasonable precautions to protect your personal information from unauthorized access or misuse. This includes encryption for sensitive data transmitted through our website, password protection for stored information, and secured servers. However, as internet transmissions are not entirely secure, we encourage you to safeguard your account details and notify us of any suspicious activity.

6. Cookies

Our website uses cookies to improve user experience and track browsing behavior. These small data files help maintain session information and improve website functionality. You may disable cookies in your browser settings, but doing so might affect your ability to use certain features on our site.

7. Opting In and Out

You may opt out of receiving marketing communications by following the "unsubscribe" instructions included in each email we send. You can also adjust your browser settings to opt out of data collection through cookies.

8. Access and Updates to Your Information

You have the right to access and correct the personal information we hold about you. To request access or to update your details, please contact us using the details provided below. We may ask you to verify your identity before processing your request and may charge a small fee to cover administrative costs.

9. International Transfers of Personal Data

As Smart Value Tours operates internationally, your personal data may be transferred to, stored, or processed in different countries outside of your home country. In these cases, we ensure that adequate protection measures are in place, including contractual commitments and compliance with applicable data protection laws, to ensure the security of your personal data.

10. Security of Your Personal Data

• At Smart Value Tours, we implement rigorous security measures to ensure your personal data is protected against accidental loss, unauthorized access, misuse, or disclosure. These measures include the use of encrypted data transmission, secure servers, and restricted access protocols. Access to your personal data is limited to authorized employees, agents, contractors, and service providers who require this information to carry out their duties. These individuals are legally obligated to respect your confidentiality and handle the data as per our instructions.
• In the event of a suspected data breach, we have procedures in place to handle such situations swiftly and responsibly. Where legally required, we will inform both you and relevant regulatory authorities of the breach and provide necessary information on the nature of the breach and the actions we will take to remedy the situation.

11. Data Retention

• We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected. This includes the provision of our services, compliance with legal obligations, and the resolution of disputes.
• To determine the appropriate retention period for your personal data, we consider factors such as the volume and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process your data, and applicable legal requirements. Once the data is no longer required for these purposes, we will securely dispose of or anonymize your personal information.

12. Changes to This Privacy Policy

We may update this privacy policy periodically to reflect changes in our practices or applicable regulations. If we make significant changes, we will notify you through our website or by other communication methods. Please check this page regularly for updates.

13. How to Contact Us

For any questions or concerns about our Privacy Policy or the handling of your personal information, please contact us at:

Smart Value Tours
info@smartvaluetours.co.nz